"Sportsbooks are low-margin businesses for casinos, but as an amenity, it will engage customers … bring in incremental guests to our facility and continue to build up our database." Revenue bounces back, still lagging national trendsĪfter the sports gambling compact was made with Evers, the Potawatomi tribe has seen gambling revenue rise to near pre-COVID levels at the Milwaukee casino, earning at least $388 million, and likely more than $400 million, for the year-period ending last June, a 33% increase from the year-prior period.īut that increase still lagged the national trend.
"Sports betting is one of the hottest new gaming areas for casinos in the United States," said Ortiz, who helped secure sports betting for his previous employer, the Saginaw Chippewa tribe's Soaring Eagle Casino and Resort in Michigan, and has made sports betting a primary goal since joining Potawatomi 20 months ago.
Mole Lake Casino & Lodge in northeastern Wisconsin, owned and operated by the Sokaogon Chippewa Community, will open its sportsbook in March. Croix Chippewa Indians have opened sportsbooks at casinos in Green Bay and Turtle Lake, respectively. Potawatomi will be the fourth casino to offer a sportsbook in Wisconsin, after Evers signed similar compacts with other tribes. Potawatomi received Evers' approval to operate a sportsbook in February, following a 28% drop in gambling revenue in the year-period ending June 2021 compared with the same, pre-COVID period that ended in 2019. Fourth sports betting site to open at a Wisconsin casino The 600-capacity venue hosted Hall & Oates as its first headliner on Nov. 31, 2000, a few days before its first event. All is quiet at the Northern Lights Theater on Oct.
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